Nipun Jain

Content repurposing has multiple benefits: more audience reach, SEO visibility, targeted content, time savior, and more, but it isn’t a one-person job. You need your team with equal motivation to reap the benefits. How do you instill a content repurposing mindset in your team? Here are the five ways

Writing a newsletter issue is time-consuming and takes considerable effort. You research the topic, write, edit, and make visuals. Won’t you like to squeeze the maximum ROI for your efforts? You sure would. That’s where repurposing helps. With little effort, you can share it on multiple platforms and

Susan Wojcicki, the CEO of YouTube, mentioned that in less than 12 months, YouTube hit 5 trillion all-time views on shorts. She also said that shorts is one of the major priorities for the platform. It means the YouTube algorithm will provide more reach to brands doubling down on creating

1.25 billion users use Instagram. And it's why many brands leverage it to increase brand awareness, promote why they are different, and grow revenue. How can you do so? By repurposing content on the platform. You'll save time, won't have to create content from scratch, and reach more users.

Twitter is one of the most underrated platforms to build a loyal audience, increase brand awareness, and generate sales. How to capitalize on it? Repurpose your content from different mediums into a Twitter content format. Here are five ways to get started:1. Summarize your blog into a Twitter threadYou

Only a writer knows the amount of time and effort needed to write a blog post. You have to spend hours researching, writing, and editing. So, why not maximize the ROI of your investment? For that reason, here are the four ways to repurpose your blog content on LinkedIn: 1.

Social media platforms are the best mediums you can repurpose your content on. Why? You can promote your content to millions, increase traffic/brand awareness, and 10X your revenue. But how do you get started? Here are the four ways: 1. Repurpose a YouTube video into Instagram ReelsInstagram's CEO recently

Email marketing is one of the best marketing channels. • 99% of email users check their emails daily (not one marketing channel can boast of this). • You own your email list (unlike your social media account, which can be deleted or suspended). • Email marketing provides an ROI of 4000%. For every

Finding YouTube content ideas is one of the biggest challenges when getting started. Many even quit YouTube after struggling to come up with ideas. That shouldn’t be the case, though. YouTube has a 2B+ audience you can benefit from: increased brand awareness, leads, and paying customers. So, what should

You must have the pillar content you can repurpose into different formats. But how to come up with new topics week in and week out? Here are the four ways to find content topics—so you don’t waste time and instead focus on creating new content and repurposing them.

Creating and repurposing content is only rewardable if your audience loves them. If they don’t, you’ll waste all your time and effort investment. You don’t want, do you? So, to help you, here are the five ways to know what content your audience wants. You can then

Everyone advises you to repurpose content—and for a good reason. It helps you expand your reach, reinforce your message, publish new content frequently without creating it from scratch, and rank higher on search results. But how do you decide which content to repurpose? One mistake, and you could waste

Putting in hours of effort and investing hundreds of dollars only to see your YouTube video gain no views is frustrating. You might think you should quit posting videos because you aren’t growing. Don’t. In this blog, we’ll let you know the common mistakes holding you back

You know how hard it’s to create a webinar—finalize the topics, coordinate with the speakers, host it, and engage your viewers. After investing this much effort, you would want more and more people to attend your webinar, right? For that, you should master the pillars of webinar marketing.

875M users use LinkedIn, and the best part is most are your potential customers and employees. So, if you consistently post on the platform, you can promote your product and attract customers and top talent. But how to get started? In this post, we’ll share the five content ideas

Threads dominate Twitter. But any beginner will tell you how tough it’s to write an engaging thread that increases followers, awareness, and overall branding. I’ve written threads for top CEOs with engagement rates between 3-10% (the average is 0.04%). Here are 6 tips to get you started:

An Instagram carousel is a post that contains two or more images (or videos), which users can view by swiping left. Studies show that carousel posts have more engagement than standalone posts because people spend more time on them (as there’s more to consume), which is why Instagram’s

Instagram CEO said that more and more people are watching videos (Reels) on the platform, and hence they will prioritize Reels over static image posts. What does this mean for you? If you don’t create Reels, you won’t grow on Instagram, which is what you want. So, how

Many creators start YouTube with the hope of attracting and earning millions. But, with 51 million YouTube channels creating 500 hours of YouTube content every minute, it’s becoming tougher to grow on YouTube. So, how do the pros do it? We have researched tens of YouTube channels and found

Navigating the content repurposing world is tough. You have to spend hours deciding how to do it aptly—so you enjoy its benefits: more reach, awareness, and leads. But, there’s good news. In this blog post, we share with you how the world’s leading content marketers do content

Content repurposing is a boon for brands that want to reach more people without investing much time, effort, and time. You can turn one piece of content (say a blog) into multiple content pieces (Reels, YouTube videos, graphics, social media content, podcast, and more). You reach more people, increase brand

Before buying anything, our default action is to look for social proof: seek online reviews, read testimonials, and ask friends. In Persuasion, Robert Cialdini explains why. He writes, “The greater the number of people who find any idea correct, the more the idea will be correct. We will use the

Content repurposing has many benefits. You’ll increase content reach, gain more readers/viewers/subscribers, and won’t have to create content from scratch for each platform—thus saving time and effort. But, if you don’t do it well, you won’t be able to reap these. So, to

In this post, we will walk you through how we (Madfire) converted Springworks' one piece of content into five different pieces. What Abhash Kumar, VP of Marketing at Springworks, said about our work: “Madfire has been doing a fantastic job in splicing our content into various formats that work for

You want to create content. Why? It will increase brand awareness, website visitors/social media followers, and paying customers and offer collaboration opportunities. The upsides are plenty. But, when you start creating content, you’re stuck—not finding the topics to create content on. You sit in front of your